Become a Sponsor

Connect With the People Who Shape St. Louis

Align Your Brand With St. Louis Public Radio


St. Louis Public Radio (STLPR) is a non-profit media organization, delivering accuracy and understanding. Its team of local reporters and producers push the boundaries of storytelling, bringing context and humanity to the issues and ideas that affect life in the metro region, Rolla, Quincy and rural areas in Missouri and Illinois. With award-winning local news coverage, original podcasts, jazz and classical music channels, and national and international news from NPR and the BBC, STLPR is a listener-supported service of the University of Missouri-St. Louis.

Partner with us to be a brand listeners prefer and share with others.

Modern Audio With Timeless Appeal

Serving as a multiplatform forum for topics important to the region, St. Louis Public Radio’s educational mission anchors the passionate bond our community shares with us.

STLPR accompanies news and culture seekers throughout the day at their convenience with a click, voice command, download or dial turn.

Audio programs offered through STLPR

Sponsors Get Results


of listeners take action in response to a public radio sponsorship message


of listeners hold a more positive opinion of a company that supports public radio


of listeners prefer to purchase products and services from public radio sponsors

Source: Kantar / Lightspeed, NPR State of Sponsorship Survey, June 2023

STLPR audience at a glance

STLPR Inspires People Who Influence Personal and Professional Networks

An influential audience actively connecting with content to inform their decisions

They prioritize education and lifelong learning

Driving trends through word of mouth, they influence corporate and social networks

With discretionary income, they have immense purchasing power

Passionate about the arts, they flock to cultural events

They participate in local initiatives and are highly active leaders in the community

How Sponsorship Works

  1. We create engaging and unique messaging based on your needs
  2. Our highly engaged audience receives your messages in a clutter‑free environment
  3. Our audiences take action to support your brand
How sponsorship with STLPR works